BAT did a good contribution in giving back what to them is their bread and butter. Why not more from the private sector make a move on helping the little people in their business effected by the floods. Look on the good side....it's all tax deductable.
How about this as an idea.... RM1 donated by each and everyone of us to be given to the flood victims. That should be a cool RM15 - RM20 million. It's just one ringgit...I hope someone has the resources to pool this kind of donation drive....I wish I had.